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Not Keeping Up With the Joneses

"Keeping up with the Joneses" is an idiom referring to the comparison to one's neighbor as a benchmark for social class or the accumulation of material goods. To fail to "keep up with the Joneses" is perceived as demonstrating socio-economic or cultural inferiority.” ​​As I look around in various American suburban communities, it is easy to see how everyone wants what the neighbors have. The prevalence of the “tract home” community is apparently not just an economic advantage to production builders via economies of scale, but also satisfies the desire or need for people to conform to what their neighbors and friends have. You see it (especially in the northeast and Mid-Atlantic) when drivi

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